Build Community for Online and Local Addiction Treatment

'What’s up with Happiness – answering this question is what I am up too!'

It’s become common place to hear, read, hint or otherwise use the claim that our “well being” is at risk, or worse yet, danger, to motivate change. This is especially prominent is the area of human addiction. Every thing we do, as beings, has new science challenging long standing meanings. Addiction has two facets of its overall meaning that my partners and I are building Changed Life Ltd.

*Smaller world – pace, cost, liability, and technology, makes it so!*

*Bigger life – family, privacy, access points, makes it so!*

Changed Life Ltd will provide addiction therapeutic services to an early adopting and under served market of the behaviorally “breaking” and chemically dependent population with access to the Internet, and to a lesser degree physical locations beginning in Illinois and then spreading out. We would use the small world processes of pace, cost, liability and technology as our service platform by doing our counseling work virtually. We would be reinforce by the bigger life concept by bring positive psychology counseling methods (hastening the spread of a “branded” sense of what “ happiness ” means) away from the traditional dominance of physical location providers (that focus on sobriety), alone, and in so doing provoke an expansion in the market demand: by connecting our energy to the demand side of virtual care we stimulate the federal and state licensed physical treatments sites to bundle their care offering with our aftercare.

• Our focus is on those individuals that require privacy in their mental health treatments, and those individuals and institutions they have significance with.

What's interesting from a market adoption perspective is that we intend to provide comprehensive addiction treatment to clients for a lower cost per patient that is now the case. For example, many of methadone programs do not formally address the multiple addictions clients have, such as gambling, eating, sex/relationships, spending, etc but most therapists would agree that they are related and important to address. They instead are measured solely on rates of sobriety from the chemical substance used, as the only essential goal of treatment.

• There are a few other programs which explicitly integrate harm reduction and holistic strategies of treatment, but they are scattered so access is limited. Live `videoconferencing`_ resolves that.

• Then there is the integration or aftercare with the ever increasing use of pharmacological treatments the same networking of virtual capacity would effected.

Once licensed (we have all but passed our DEA and State of IL requirements) and on the road to accreditation, we will immediately provide counseling and pharmacological treatments to addicts at our Crystal Lake, IL office and our web site at Changed Life Ltd, and within two years of our initial offering our goal is to provide management services to include outsourcing services to other providers serving the same market.

The people currently involved:

Fr Elwood Nyther, Dr. Edwin Gumapas and myself - more information can be viewed at. We have bootstrapped this project to this point. Father Nyther and Dr Gumapas have experience with addiction treatment (specifically methadone treatment) and my contribution is the areas of marketing, vision development and technology research.

The people we need:

Director of Public Relations

Job Description

Responsibilities:

· Develop and manage a complete PR program, including press and analyst relationships, editorial opportunities, speaking engagements, events and investor relations · Develop both online and other relationships with the press and analysts to communicate our strategy and position. · Write press releases, approve partner releases and oversee distribution both online and locally. · Oversee the development of media kits and other written material. · Ensure effective PR strategies and programs to increase awareness of the company and brand. · Pitch announcements to the media, ensuring appropriate placement in business, consumer and trade outlets. · Establish processes and procedures for public relations activity

Requirements:

· 5+ years of public relations experience. · Top Chicago Area agency experience or client-side Internet experience a plus. · Strong online awareness and experience. · Strong written and verbal communication skills. · Experience developing and executing smart, creative PR plans. · Excellent contacts in the written and online press and among the analyst community. · Experience with creating and managing measurement and reporting systems.

Marketing Manager Therapists

Responsibilities:

· Develop and manage brand awareness campaign to recruit counselors and therapists · Leverage referral programs to increase awareness · Implement local promotions · Implement 1st visit program to qualified patient leads · Conduct business planning/forecasting with independent therapist to meet revenue/placement goals · Provide appropriate business reporting · Track results of promotions and campaign · Identify problem areas and work · Manage therapist recruitment budget · Manage therapist patient outcomes

Qualifications:

· Strong relationship management skills · 1-2 years experience addiction therapy · Self-starter who is comfortable wearing many hats · Excellent organizational, writing, and time management skills · Ability to work independently and virtually as a leader in a dynamic team environment · Effective verbal and written communication skills · Proven experience in delivering results · Internet experience a must · BA/BS Degree, interest in psychology a plus

Marketing Manager, that understands and is comfortable with psycho graphic analysis and online market development

Responsibilities

· Manage online/off-line consumer-marketing campaign · Track results of promotions and campaign · Develop Internet marketing initiatives · Day-to-day management of external site and portal initiatives · Maximize Web traffic, leads and sales - as well as backed lead capture and tracking mechanisms · Manage advertising and PR agencies · Leverage partnership programs to increase awareness · Conduct business budgeting, planning and forecasting to meet revenue/placement goals · Provide appropriate business reporting · Identify problem areas and work

Qualifications

· Dynamic, bright self-starter who is comfortable wearing many hats · Strong relationship management skills · At least 2-3 years experience in marketing or advertising · Proven experience with mass marketing campaign implementation · Ability to deliver results in fast-paced environment · Internet Experience Preferred · Excellent organizational, writing, and time management skills · Effective verbal and written communication skills · BA/BS Degree

Customer Service Manager that understands developing a comfortable and secure customer experience

Responsibilities

· Manage day-to-day customer contacts and follow-up · Plan and test customer service contact strategy · Optimize patient contact service flow · Understand and suggest improvement customer service model · Psychology/Mental Health education a plus · Excellent communication - verbal and written

Description

· Work with sales team · Manage help desk · Track communications · Work w/ all departments as an advocate for new value-added services for our network providers and patients

Web Producer that understands and can coordinate web2 environment using such tools and wikis, rss, Ajax and other

Responsibilities

· The Producer needs to understand and participate in the overall online strategy as well as develop within context of product strategy on a project by project basis. · The Producer must define and defend the project goals and priorities and must be able to calculate project impact based on changes to these during the life cycle of the project. · The Producer works with the marketing, content and business development teams to define product features and specifications.

Qualifications:

· BA or BS degree or equivalent · Three+ years of project or product management · Three to five years experience with Internet product development and implementation --Internet, Extra net and other Software and Content experience a plus

Webmaster that can manage the web site

Responsibilities

· consult with design, technical, and marketing staff to plan Web site development · develop technical architecture of Web sites including scripting and database design · understand coding needs of CSS,XML and PHP behind each Web page, integrating artwork, text, video, and animation

Qualifications:

· Minimum 2 yrs technical web development and administration · Strong technical experience with HTML, as well as other web standards (i.e.-DHTML, JavaScript, CGI, PERL, etc.); platforms (UNIX and NT); servers (open source software and Apache); and authoring environments · Knowledge of web site maintenance (web server, OS and network levels), web log analyzers, performance monitoring tools, and SEO site strategy)

Web Developer/Designer that can design using CMS - mambo and other open source technologies

Responsibilities

· HTML and CSS authoring · Web page and web site design · Client side scripting with JavaScript · Server side scripting languages (ASP, JSP, Perl, JavaServslet, etc.) · Dynamically-generated web sites and database connectivity · Unix (Linux, Solaris), Windows NT, multiple web servers, Style Sheets, DHTML · Knowledge of databases (Oracle, MYSQL, Microsoft SQL Server) a plus

Others to be determined...

We are looking for people who want an exciting opportunity to work on a website dedicated to healing people through therapy and knowledge. If you have the right attitude and a desire to make a difference, please email levy@changedlifeltd.com